You really wanna teach somebody? Grab ‘em by the heart.
There is nothing more important to the success and growth of an organization than a well-trained, reliable, and efficient workforce. The problem is – they don’t just show up that way. Every company, big and small, needs to train their employees.
But let’s be honest – most training videos suck. They’re cheaply made and employees know it. And these employees – when they’re not at work – are modern audiences, just like the rest of us. Up to their eyeballs in high-quality content from the dozens of streaming and social media platforms available today. It’s harder than ever to get a signal through all that noise.
You need to make them feel.
But how? How do you craft an employee training program that a) lodges itself right into the cerebrum of its key audience, b) makes a positive first impression on a new hire, and c) showcases the absolute best of your company’s history, culture, and business model?
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